Showing posts with label Beats CEO spent years trying to convince Steve Jobs to do a music service. Show all posts
Showing posts with label Beats CEO spent years trying to convince Steve Jobs to do a music service. Show all posts

Friday, January 11, 2013

Beats CEO spent years trying to convince Steve Jobs to do a music service

This is pretty interesting. Former chairman of Interscope Geffen A&M and Beats Audio CEO Jimmy Iovine recently sat down for an interview to discuss the popular headphone-maker’s upcoming streaming music service, Project Daisy.

During the conversation, Iovine talked about his relationship with Apple, and more specifically Steve Jobs. And he said that he spent at least three years trying to convince the then-CEO to do a subscription-based streaming music service
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