Showing posts with label iOS accounts for 60 percent of mobile videos. Show all posts
Showing posts with label iOS accounts for 60 percent of mobile videos. Show all posts

Wednesday, November 14, 2012

Despite Android growth, iOS accounts for 60 percent of mobile videos

More evidence that our hunch was right: most mobile video traffic comes from iOS devices. Indeed, a new study finds that 60 percent of video not shown on PCs appear on iPad or iPhone screens. This despite a growing number of Android devices becoming a third screen for video consumers.
The news follows an earlier study in May by the same video monetization firm Freewheel. That research found iOS devices displayed 80 percent of mobile videos, hinting at inroads made by Android players
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